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Honest slogans: Pepsi

Agosto 2015
Pepsi? Sì, quando manca la Coca-Cola! Il web si esprime simpaticamnete così! Ma al di là della rivalità: la conoscete la storia?

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Honest slogans

(click here to enlarge the image)
The rivalry between Coke and Pepsi is not an urban legend. And in the August issue (click here) there’s an article about the invention of the Coca Cola bottle. As it explains, one of the reasons why the company’s bosses in Atlanta decided to try and create an iconic object was in order to set the product apart from its many imitators. But did you know that Pepsi was also invented by a pharmacist? Caleb Bradham created “Brad’s Drink” in New Bern, North Carolina in 1893 (he changed the name to  “Pepsi Cola” in 1899). Unfortunately, according to “Honest Slogans” at least, Coca Cola is better!


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